
:root{
  --ink:#0e0e0e; --ink2:#1a1a1a; --orange:#fdc64d; --orange2:#e5ae3a;
  --cream:#f6f1ea; --muted:#a7a29b; --line:rgba(255,255,255,.12);
  --radius:18px; --wrap:1160px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:"Plus Jakarta Sans",system-ui,sans-serif;background:var(--ink);color:var(--cream);line-height:1.55;overflow-x:hidden}
img{max-width:100%;display:block}
a{color:inherit}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 20px}
.display{font-family:"Bebas Neue",Impact,sans-serif;font-weight:400;letter-spacing:.5px;line-height:.92}
.tag{display:inline-block;font-size:.78rem;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:var(--orange)}
.btn{display:inline-flex;align-items:center;gap:10px;font-weight:800;text-decoration:none;border-radius:999px;padding:16px 26px;font-size:1rem;transition:transform .15s,background .15s;border:0;cursor:pointer;font-family:inherit}
.btn:hover{transform:translateY(-2px)}
.btn-primary{background:var(--orange);color:var(--ink)}
.btn-primary:hover{background:var(--orange2)}
.btn-ghost{border:2px solid var(--cream);color:var(--cream);background:transparent}
.wa-ico{width:20px;height:20px;flex:none}

/* urgency bar */
.bar{display:block;background:var(--orange);color:var(--ink);text-align:center;font-weight:700;font-size:.92rem;padding:10px 16px;text-decoration:none}.bar:hover{background:var(--orange2)}
.bar strong{font-weight:800}

/* header */
header{position:sticky;top:0;z-index:20;background:rgba(14,14,14,.92);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
header .wrap{display:flex;align-items:center;justify-content:space-between;height:68px;gap:16px}
.logo{display:block;width:145px;height:55px;overflow:hidden}.logo img{width:145px;height:55px;object-fit:cover;object-position:center}
header nav{display:flex;gap:24px;align-items:center;font-weight:600;font-size:.95rem}
header nav a{text-decoration:none;opacity:.85}
header nav a:hover{opacity:1;color:var(--orange)}
header nav a.season-nav-link{color:var(--orange);opacity:1}
header nav a.social-nav-link{color:var(--orange);opacity:1}
header .btn{padding:11px 18px;font-size:.9rem}
@media(max-width:820px){header nav a:not(.btn){display:none}}

/* hero */
.hero{position:relative;padding:72px 0 64px;overflow:hidden}
.hero::before{content:"";position:absolute;inset:auto -10% -40% auto;width:620px;height:620px;background:radial-gradient(circle,rgba(253,198,77,.35),transparent 65%);pointer-events:none}
.hero-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:center;position:relative}
.hero h1{font-size:clamp(3.4rem,8vw,6.6rem);margin:14px 0 18px}
.hero h1 em{font-style:normal;color:var(--orange)}
.hero p.lead{font-size:1.15rem;color:#ddd6cc;max-width:540px;margin-bottom:28px}
.hero-ctas{display:flex;flex-wrap:wrap;gap:12px;margin-bottom:30px}
.countdown{display:flex;gap:10px;flex-wrap:wrap;align-items:center}
.countdown .lbl{font-size:.85rem;color:var(--muted);width:100%;font-weight:600}
.cd{background:var(--ink2);border:1px solid var(--line);border-radius:12px;padding:10px 14px;min-width:74px;text-align:center}
.cd b{display:block;font-family:"Bebas Neue",sans-serif;font-size:2.2rem;line-height:1;color:var(--orange);font-weight:400}
.cd span{font-size:.72rem;text-transform:uppercase;letter-spacing:.1em;color:var(--muted)}
.hero-img{position:relative}
.hero-img img{border-radius:24px;aspect-ratio:4/5;object-fit:cover;width:100%;border:1px solid var(--line)}
.sticker{position:absolute;left:-18px;bottom:28px;background:var(--orange);color:var(--ink);border-radius:16px;padding:14px 18px;transform:rotate(-4deg);box-shadow:0 12px 30px rgba(0,0,0,.4)}
.sticker .display{font-size:1.9rem}
.sticker small{display:block;font-weight:700;font-size:.8rem}
@media(max-width:900px){.hero-grid{grid-template-columns:1fr}.hero-img{max-width:440px}.sticker{left:12px}}

/* proof strip */
.strip{border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:var(--ink2)}
.strip .wrap{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;padding-top:26px;padding-bottom:26px}
.strip div{display:flex;gap:12px;align-items:flex-start}
.strip .n{font-family:"Bebas Neue",sans-serif;color:var(--orange);font-size:2rem;line-height:1}
.strip p{font-size:.92rem;color:#ddd6cc}
.strip p b{color:var(--cream);display:block}
@media(max-width:820px){.strip .wrap{grid-template-columns:1fr 1fr}}
@media(max-width:480px){.strip .wrap{grid-template-columns:1fr}}

section{padding:88px 0}
.sec-head{max-width:720px;margin-bottom:44px}
.sec-head h2{font-size:clamp(2.6rem,5.5vw,4.2rem);margin:10px 0 14px}
.sec-head h2 em{font-style:normal;color:var(--orange)}
.sec-head p{color:#ddd6cc;font-size:1.05rem}

/* kits */
.kits{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.kit{background:var(--ink2);border:1px solid var(--line);border-radius:var(--radius);overflow:hidden;display:flex;flex-direction:column;transition:transform .2s,border-color .2s}
.kit:hover{transform:translateY(-4px);border-color:var(--orange)}
.kit.hot{border:2px solid var(--orange)}
.kit-img{position:relative}
.kit-img img{aspect-ratio:4/3;object-fit:cover;width:100%}
.badge{position:absolute;top:14px;left:14px;background:var(--orange);color:#fff;font-weight:800;font-size:.74rem;letter-spacing:.08em;text-transform:uppercase;padding:6px 10px;border-radius:999px}
.badge.dark{background:var(--ink);border:1px solid var(--line)}
.kit-body{padding:24px;display:flex;flex-direction:column;flex:1}
.kit-body h3{font-size:2.2rem}
.kit-for{color:var(--orange);font-weight:700;font-size:.9rem;margin:6px 0 14px}
.kit ul{list-style:none;margin-bottom:22px;flex:1}
.kit li{padding:8px 0;border-bottom:1px dashed var(--line);font-size:.95rem;display:flex;gap:10px}
.kit li::before{content:"✓";color:var(--orange);font-weight:800}
.kit .btn{justify-content:center;width:100%}
@media(max-width:900px){.kits{grid-template-columns:1fr;max-width:520px}}
.custom{margin-top:20px;background:linear-gradient(120deg,var(--orange),#d9a52f);border-radius:var(--radius);padding:28px 30px;display:flex;justify-content:space-between;align-items:center;gap:20px;flex-wrap:wrap}
.custom h3{font-size:2.2rem}
.custom p{max-width:560px}
.custom .btn{background:var(--ink);color:#fff}

/* techniques */
.light{background:var(--cream);color:var(--ink)}
.light .sec-head p{color:#4a4640}
.techs{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.tech{background:#fff;border-radius:var(--radius);padding:28px;border:1px solid #e6ddd0}
.tech .num{font-family:"Bebas Neue",sans-serif;font-size:3.4rem;color:var(--orange);line-height:1}
.tech h3{font-size:1.25rem;margin:8px 0 8px;font-weight:800}
.tech p{color:#4a4640;font-size:.97rem}
.tech small{display:block;margin-top:12px;font-weight:700;color:var(--ink)}
@media(max-width:820px){.techs{grid-template-columns:1fr}}

/* timeline */
.timeline{display:grid;grid-template-columns:repeat(4,1fr);gap:0;position:relative}
.step{padding:0 18px 0 0;position:relative}
.step .dot{width:18px;height:18px;border-radius:50%;background:var(--orange);margin-bottom:18px;box-shadow:0 0 0 6px rgba(253,198,77,.2)}
.step::after{content:"";position:absolute;top:8px;left:18px;right:0;height:2px;background:var(--line)}
.step:last-child::after{display:none}
.step .when{font-family:"Bebas Neue",sans-serif;font-size:1.8rem;color:var(--orange)}
.step h3{font-size:1.1rem;font-weight:800;margin:4px 0 6px}
.step p{font-size:.93rem;color:#ddd6cc}
@media(max-width:820px){.timeline{grid-template-columns:1fr;gap:26px}.step::after{display:none}}
.alert{margin-top:36px;border:1px solid var(--orange);border-radius:14px;padding:18px 20px;background:rgba(253,198,77,.08);font-weight:600}

/* form */
.quote{display:grid;grid-template-columns:.9fr 1.1fr;gap:44px;align-items:start}
.quote-info h2{font-size:clamp(2.6rem,5vw,4rem);margin:10px 0 16px}
.quote-info h2 em{font-style:normal;color:var(--orange)}
.quote-info p{color:#ddd6cc;margin-bottom:18px}
.quote-info ul{list-style:none}
.quote-info li{padding:6px 0;display:flex;gap:10px}
.quote-info li::before{content:"→";color:var(--orange);font-weight:800}
form{background:var(--ink2);border:1px solid var(--line);border-radius:22px;padding:28px;display:grid;grid-template-columns:1fr 1fr;gap:16px}
.field{display:flex;flex-direction:column;gap:6px}
.field.full{grid-column:1/-1}
label{font-size:.85rem;font-weight:700}
input,select,textarea{font-family:inherit;font-size:1rem;background:var(--ink);color:var(--cream);border:1px solid var(--line);border-radius:10px;padding:12px 14px;width:100%}
input:focus,select:focus,textarea:focus{outline:2px solid var(--orange);border-color:transparent}
textarea{min-height:90px;resize:vertical}
form .btn{grid-column:1/-1;justify-content:center;font-size:1.05rem}
.form-note{grid-column:1/-1;font-size:.82rem;color:var(--muted);text-align:center}
@media(max-width:900px){.quote{grid-template-columns:1fr}}
@media(max-width:520px){form{grid-template-columns:1fr}}

/* faq */
.faq{max-width:820px}
details{border-bottom:1px solid #d9cfc1;padding:20px 0}
summary{cursor:pointer;font-weight:800;font-size:1.1rem;list-style:none;display:flex;justify-content:space-between;gap:16px}
summary::-webkit-details-marker{display:none}
summary::after{content:"+";color:var(--orange);font-size:1.6rem;line-height:1}
details[open] summary::after{content:"–"}
details p{margin-top:10px;color:#4a4640}

/* final */
.final{text-align:center;background:radial-gradient(circle at 50% 0,rgba(253,198,77,.35),transparent 60%)}
.final h2{font-size:clamp(3rem,7vw,5.6rem);margin:12px 0 16px}
.final h2 em{font-style:normal;color:var(--orange)}
.final p{color:#ddd6cc;max-width:560px;margin:0 auto 30px;font-size:1.1rem}

footer{border-top:1px solid var(--line);padding:36px 0 100px;font-size:.9rem;color:var(--muted)}
footer .wrap{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap}
footer a{text-decoration:none}
footer a:hover{color:var(--orange)}

.float-wa{position:fixed;right:18px;bottom:18px;z-index:30;background:#25d366;color:#fff;border-radius:999px;padding:14px 18px;font-weight:800;text-decoration:none;display:flex;gap:8px;align-items:center;box-shadow:0 10px 30px rgba(0,0,0,.45)}
@media(max-width:520px){.float-wa span{display:none}.float-wa{padding:16px}}


/* Landing pages de produto — mesma linguagem visual da campanha de Kits. */
.product-page .bar{display:block;background:var(--orange);color:var(--ink);text-align:center;font-weight:700;font-size:.92rem;padding:10px 16px;text-decoration:none}.product-page .bar:hover{background:var(--orange2)}
.product-page .bar strong{font-weight:800}.product-page header nav a.product-menu-toggle,.product-page header nav a.social-nav-link{color:var(--orange);opacity:1}.product-page header nav a.product-menu-toggle span{font-size:.8em;margin-left:3px}
.product-page .product-submenu{position:absolute;top:calc(100% + 13px);left:-16px;min-width:265px;padding:10px;background:var(--ink2);border:1px solid var(--line);border-radius:14px;box-shadow:0 14px 35px rgba(0,0,0,.35);display:none;z-index:5}.product-page .product-menu{position:relative}.product-page .product-menu:hover .product-submenu,.product-page .product-menu:focus-within .product-submenu{display:flex;flex-direction:column}.product-page .product-submenu a{padding:10px 12px;color:var(--cream);font-size:.84rem}.product-page .product-submenu a:hover{background:rgba(253,198,77,.15);color:var(--orange)}
.product-page .landing-hero{padding-top:68px}.product-page .hero h1{max-width:700px}.product-page .hero h1 em{font-style:normal;color:var(--orange)}.product-page .hero-img img{object-position:center}.product-page .proof-strip{margin-top:0}.product-page .feature-section{padding-top:74px}.product-page .feature-section .sec-head{margin-bottom:30px}.product-page .feature-section .sec-head h2{font-size:clamp(2.7rem,5.5vw,4.8rem)}.product-page .feature-section .sec-head h2 em,.product-page .faq-section h2 em,.product-page .final h2 em{font-style:normal;color:var(--orange)}.product-page .feature-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.product-page .feature-card{overflow:hidden;border:1px solid var(--line);border-radius:var(--radius);background:var(--ink2)}.product-page .feature-card img{height:220px;width:100%;object-fit:cover}.product-page .feature-card div{padding:22px}.product-page .feature-card h3{font-family:"Bebas Neue",sans-serif;font-size:2rem;line-height:1;margin-bottom:8px}.product-page .feature-card p{font-size:.92rem;color:#ddd6cc}.product-page .feature-card .tag{margin-bottom:8px}.product-page .feature-card .btn{margin-top:16px;padding:12px 18px;font-size:.87rem}.product-page .faq-section{background:var(--cream);color:var(--ink)}.product-page .faq-section .sec-head p{color:#4a4640}.product-page .faq{max-width:900px}.product-page .faq details p{color:#4a4640}.product-page .quote-section{padding:88px 0}.product-page .quote-section .quote-info h2{font-size:clamp(2.8rem,5vw,4.4rem)}.product-page .landing-footer{padding-bottom:64px}.product-page .landing-footer strong{color:var(--cream)}.product-page .landing-footer a{color:var(--muted)}.product-page .landing-footer a:hover{color:var(--orange)}.product-page .landing-footer .social-nav-link{color:var(--orange)}
@media(max-width:900px){.product-page .product-submenu{position:static;display:flex;flex-direction:column;margin:6px 0 2px;box-shadow:none}.product-page .product-menu:hover .product-submenu{display:flex}.product-page .feature-grid{grid-template-columns:1fr 1fr}.product-page .feature-card:last-child{grid-column:span 2}}
@media(max-width:820px){.product-page header nav .product-menu{display:block}.product-page header nav .product-menu>a,.product-page header nav .product-submenu{display:none}}
@media(max-width:600px){.product-page .landing-hero{padding-top:50px}.product-page .hero h1{font-size:clamp(2.65rem,12vw,3.5rem);overflow-wrap:anywhere}.product-page .feature-grid{grid-template-columns:1fr}.product-page .feature-card:last-child{grid-column:auto}.product-page .feature-card img{height:205px}}
